Does any of this sound familiar?

You're good at making music. Maybe really good.

But your hard drive is full of unfinished tracks. Your releases go mostly unnoticed. You have no idea how to market yourself without feeling like a sellout. You want more studio clients so you can help them reach their vision, but you can't find them.

And every time you try to turn your music into actual income, you hit a wall.

You've probably watched other artists — some less talented than you — build real careers while you're still trying to figure out the formula.

Here's the truth: it's not a talent problem. It's a systems problem.

I know, all the gurus you see out there say that. But I actually mean it. I mean it because I use these systems to live my life as an actual person working in the music industry as my "day job". I don't have another job. This IS my job.

Nobody taught you the business side. The workflow side. The "How do I actually turn this into a business", side.

This stuff is barely even taught in music schools, and a lot of people out there teaching it haven't actually run real businesses in this ultra-finicky, super-niche business. That's not your fault. But it is your problem to solve.

And that's exactly what the Efficient Producer Blueprint exists to fix.

This isn’t another course full of vague advice.

This is a hands-on, guided, business‑focused system built by someone with 25+ years in the music and Pro Audio industry who has mentored thousands of musicians and helped build real careers.

You’ll learn how to create consistently and how to turn that creativity into a real, functioning business.

Who am I?

My name is Brian. I'm a drummer and music producer, and I'm the co-owner of OBEDIA and PCAudioLabs. For over 26 years, we've been training musicians in music production techniques across every piece of software and hardware out there. I've personally trained thousands of musicians about how to make more music -- musicians just like you. I've provided technical support to artists like Brian Transeau (BT), Dweezil Zappa, Chris Cunningham, and more. I've been lucky enough to do things in my life that I never thought possible when I was starting out over 30 years ago.

 

You can find my music by clicking here. You can find success stories and more in the Testimonials section below.

"But why haven't I heard of you?"

Fair question. You may have heard of me, you may have heard music that I've produced or helped produce. But you haven't seen me on red carpets and in flashy music videos.

Why? Because I've been busy making music and running businesses in the audio industry, not fluffing myself up as some kind of influencer who doesn't know why you should sidechain compress your bass with your kick drum. I've been putting music into the world and making it my livelihood.

I've got over 360 song credits to my name. I've had music placed on Oxygen Network, MTV, NFL Network, and thousands of radio stations. I've managed bands and artists and helped them find their brand and voice.

 

I've known one thing my entire life; music is one of the most important and powerful art forms known to humankind, and the people who make it are providing a divine service by doing so -- and I love seeing artists reach the level that they can say that they do that for a job.

I've also seen artists with immense talent get lost in a cycle of lack of confidence, confusion, and depression about their work because they don't see any success from their work. They work at it for a long time, nothing happens, they get frustrated and they get day jobs. They hate their day jobs, but they need to make money to live, right?

But then that day job ends up taking over everything, and before they know it, 20 years had passed and their music never saw the light of day, all while they were still dreaming of turning their skills into a form of income.

I know all of this because it nearly happened to me. But, I always knew that I wanted to work in the music industry, on my own terms. So, that's what I did.

And that's what I want to help you do with The Efficient Producer Blueprint. 

This Isn't Another Course You'll Buy (For Too Much) and Never Finish.

The Efficient Producer Blueprint is an 8-week hybrid coaching program — not a pile of videos, not a bloated curriculum of lame talking head videos and screenshares of outdated junk that doesn't help you, not vague advice from someone who's never actually done what they're teaching or is just looking to get you to pay them for their so-called skills.

This is hands-on, one-on-one, personalized guidance from someone with 25+ years of real industry experience — who has actually built a music career, trained thousands of musicians, and knows exactly where producers like you get stuck.

You'll walk away with:

• A finished-tracks workflow you'll use for the rest of your career
• A clear artist identity, brand, and plan
• A modern release and marketing strategy that doesn't require a label
• A real business plan built around your specific goals
• The confidence and clarity to actually execute — consistently

Here's What You Get

8 One-on-One Strategy Sessions — Personalized to your goals, your DAW, your situation

Templates, Checklists & Systems — Plug-and-play tools for finishing music, pricing your work, and marketing yourself

Private Community Access — A Discord where you can ask questions, share progress, and stay accountable

Direct Chat Support — Get help between sessions without waiting a week

✔ Access to SyncFinder — The application built to help you find and build submissions for music sync licensing opportunities.

✔ 30 days of LANDR Pro Studio  — Samples, online mastering, plugins and more

Lifetime Access to All Materials — Everything is yours to keep

8 Weeks. Real Change.

Week 1 — The Efficient Producer Mindset  - This is what starts everything -- the mindset. Without a mindset that is focused on success, how can you expect to reach the goals you set for yourself? Break the cycle of overwhelm and build the habits of a consistent creator. We deep dive into your workflow, what's holding you back, and what can be done more efficiently so that you can start producing quickly and with purpose. 

Week 2 — Studio Setup & Workflow Optimization Dial in your environment so creativity flows instead of stalls. 

Week 3 — DAW Mastery & Speed Techniques The shortcuts, systems, and methods pros use to move fast in any DAW. You'll get templates to start from for popular DAWs like Ableton Live, Fender Studio Pro, Pro Tools and Steinberg Cubase. We'll also build a custom DAW template for your work, so you can sit down and get to work quickly. 

Week 4 — Finishing Tracks Consistently The exact process for taking a track from idea → arrangement → mix → done. Learn how to produce beyond that "one loop that sounds good", how to discuss production with other artists, and how to get your mix just right so that you can deliver quality results. 

Week 5 — Branding & Artist Identity Define who you are so your music, visuals, and message feel cohesive and intentional. We deep dive into your brand, whether it be for yourself as an artist, your studio, or your product. Together, we build out a solid base with biography, social media bios, and your artist voice -- all integral points to being taken seriously in this industry. 

Week 6 — Release Strategy & Business Plan A simple, modern release plan that doesn't require a label, a team, or a big budget. Learn how to plan your releases for maximum impact across streaming platforms, YouTube, Soundcloud, and more. Get set up with a Performance Rights Organization (PRO). Build a Customer Resource Management (CRM) to track your leads, wherever and whomever they are. Build a real plan for how your music will be heard by more people. Wanna focus on sync licensing? We do that, too. 

Week 7 — Marketing for Musicians (2026 Edition) What actually works right now — using modern platforms and digital ad systems. Learn how to build ads that actually work on platforms like Facebook, Instagram, YouTube, and more, without needless spending and guesswork. You'll get the Musician's Ads Playbook, which quickly outlines how to build your ad campaigns for maximum reach, minimum cost and greater success. 

Week 8 — Building a Sustainable Creative System Lock in a workflow and business foundation you can build on for the rest of your career. We put everything together into your overall business plan -- customized for your goals, so that you can move forward with confidence. 

Even after week 8, I'm still here to help you via Discord chat, free of charge. You can always reach out with questions about the ever-changing landscape of the music industry.

This Program Is For You If...

• You want to build a career with your music that isn't based on guesswork
• You release music but it's not getting traction
• You're overwhelmed every time you open your DAW
• You know you're talented but can't figure out why you're not getting anywhere
• You've bought courses before and got nothing out of them
• You're ready to actually do the work — you just need the right system and the right guide

This program is NOT for you if you're looking for a shortcut, a magic formula, or someone to do the work for you. This is for people who are serious about building something real.

 What's It Worth To You To Finally Have a Clear Path Forward?

Most coaching programs at this level — with this much one-on-one access to a working industry professional — run $3,000 to $7,000.

I know because I once paid $4,970 for one of these courses. 

I did this because I wanted to see what else was out there, and how these programs were being taught... was I crazy for deciding to build yet ANOTHER program for musicians?

Turns out I wasn't crazy. I won't name names, but this program was everything I didn't need; tons of pre-recorded webinars, document after document of useless "branding" advice (most of which insisted that I should use AI to write my coursework), outdated approaches to digital ads systems (especially Meta, a platform that I know VERY well), and most of all, the guy that talked me into the program never once did a one-on-one call with me or even thanked me for joining his program. 

It was so bad that at the end of the program, even thought I'd done all the needless coursework (something to the tune of 50 modules), I asked for my money back.

I didn't get it back. What did I get? A cease-and-desist letter from their lawyer saying that I was "slandering" their program by publicly stating that I was unhappy with the program.

Yup, that's right. The program that I paid nearly $5,000 for sent me a letter from their lawyer when I said I was unhappy with "a program" -- not THEIR program, on the Internet. A letter that threatened to sue me into oblivion if I said anything disparaging about their program (keep in mind, I've never once mentioned who ran this program).

That told me that other students of this program had done the same -- finished it, found they were nonplussed about it, and said so on the Internet -- and been served cease-and-desist letters from lawyers.

I don't know about you, but, if a program that sells for $4970 has to send letters from lawyers to people who review their program, this means that there's a lot of unhappy customers out there, and they're trying to cover their butts by threatening those that state they were unhappy with their program.

This is NOT how you run a successful music business program.

What I got out of it was one valuable lesson: I learned exactly what NOT to do for my students.

• DON'T give them needless busy work.
• DON'T push them off onto someone else to act as their "mentor" when I was the one that onboarded them.
• DON'T refuse to build systems that are truly tailored to their skillset and business goals.
• DON'T charge nearly $5,000 for something that doesn't deliver stellar information and results.
• Most of all, DON'T try to sue my clients if they're unhappy with my services.

The Efficient Producer Blueprint is $497. 

That's ten times less than the program I paid for, and most of the programs out there.

That's 8 weeks of group coaching, 8 one-on-one sessions, templates, community, chat support, and lifetime access to everything.

If you broke that down by the hour, you'd be getting my time at a fraction of my normal rate (which is $200/hour -- yup, I charge a lot for my time because I know that you have to charge what you are worth).

I priced it this way on purpose. I'm not here to get rich off musicians who are trying to build something. I'm here because this is what I do — I'm genuinely good at it, and I want to help others to do what they want to do with their lives.

You can also finance the program through PayPal Credit — roughly $83/month for 6 months, same as cash.